Privacy Policy

Atlas Insights ("Atlas Insights," "we," "us," or "our") operates the website atlas-insights.world and offers digital assessments and personalized reports. This Privacy Policy explains how personal data may be collected, used, stored, disclosed, and otherwise processed when people visit the website, complete an assessment, purchase digital content, contact support, or otherwise interact with the service.

1.1 Controller

Controller for data processing:

Atlas Insights
Bahnhofstraße 58
69151 Neckargemünd
Germany
Email: support.atlas.insights@gmail.com

1.2 Scope

This Privacy Policy applies to all processing of personal data in connection with the website, digital assessments, preview reports, paid reports, customer support, payment handling, analytics, advertising tools, fraud prevention, and related business operations.

1.3 Categories of personal data

Depending on how the service is used, Atlas Insights may process the following categories of data:

• Identity and contact data, such as name and email address.
• Assessment-response data, including answers submitted in assessments, free-text responses, and generated scores or profiles.
• Sensitive or special-category data where a given assessment asks for information that may reveal protected characteristics or highly personal information, such as personality traits, behavioral tendencies, beliefs, health-related information, or other sensitive categories, if and when such assessments are offered and completed voluntarily.
• Transaction data, such as order details, payment status, billing-related metadata, and Stripe transaction references.
• Technical data, such as IP address, browser type, device type, operating system, referral URL, approximate location, timestamps, and log data.
• Usage and analytics data, such as page views, clicks, events, scroll behavior, conversion activity, or ad-attribution data if analytics or advertising tools are enabled.
• Communication data, such as support requests, emails, and other correspondence.

1.4 Purposes of processing

• providing and operating the website and digital assessments,
• generating preview and full assessment results,
• delivering purchased reports by email,
• processing payments and preventing fraud,
• handling customer support requests,
• improving the website, products, assessments, and user experience,
• measuring traffic, conversion, and campaign performance,
• complying with legal obligations,
• establishing, exercising, or defending legal claims,
• detecting abuse, unauthorized access, or security incidents.

1.5 Legal bases under GDPR

• Performance of a contract under Article 6(1)(b) GDPR, for providing assessments, processing purchases, and delivering reports.
• Consent under Article 6(1)(a) GDPR, where consent is requested, including for optional cookies, analytics, ad tracking, or certain sensitive-data processing.
• Legal obligation under Article 6(1)(c) GDPR, including bookkeeping, tax, accounting, and consumer-law compliance obligations.
• Legitimate interests under Article 6(1)(f) GDPR, including fraud prevention, service security, internal analytics where permitted, operational continuity, and business improvement, provided such interests are not overridden by the data subject's rights and freedoms.

If special-category personal data within the meaning of Article 9 GDPR is processed, Atlas Insights will rely on an appropriate Article 9 condition, which may include explicit consent from the user where legally required.

1.6 Cookies, analytics, pixels, and similar technologies

Atlas Insights may use cookies, SDKs, local storage, tags, pixels, session replay tools, analytics tools, and similar tracking technologies, including services such as Google Analytics, Meta Pixel, or similar tools, if and when enabled. These tools may be used to understand traffic, measure ad performance, improve the service, prevent fraud, and support remarketing or conversion tracking.

Where required by applicable law, non-essential cookies or similar technologies will only be used after the user has provided valid consent. Essential technologies may be used without prior consent where legally permitted for site functionality, security, fraud prevention, and transaction completion.

1.7 Payments

Payments are processed through Stripe or a successor payment processor. Atlas Insights does not store full payment-card details. Payment-related personal data may be processed by Stripe for payment processing, fraud prevention, regulatory compliance, and transaction security in accordance with Stripe's own privacy terms.

1.8 Infrastructure and service providers

Atlas Insights may use third-party service providers and subprocessors to operate the service. These may include, without limitation:

• Stripe for payment processing,
• Supabase, Firebase, or similar backend/database providers,
• email delivery providers,
• hosting and infrastructure providers,
• analytics and ad-tech providers,
• customer-support tools,
• cloud storage or logging providers,
• AI or automated processing tools used to generate or structure reports, if implemented in the future.

These providers may process personal data on behalf of Atlas Insights or, where applicable, as independent controllers for their own compliance or payment-related purposes.

1.9 International transfers

Because the service is offered globally and may use international service providers, personal data may be transferred to countries outside the European Economic Area. Where required, Atlas Insights will seek to use appropriate safeguards for such transfers, such as adequacy decisions, standard contractual clauses, or other lawful transfer mechanisms.

1.10 Retention

Personal data may be retained for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide the service, maintain records, comply with legal obligations, resolve disputes, and enforce agreements. Transaction and accounting data may be retained for longer periods where required by tax, bookkeeping, or commercial-law obligations.

1.11 Data subject rights

Where applicable law grants such rights, individuals may have the right to:

• request access to their personal data,
• request rectification of inaccurate data,
• request erasure,
• request restriction of processing,
• object to certain processing,
• withdraw consent at any time with future effect,
• request data portability,
• lodge a complaint with a competent supervisory authority.

Requests may be sent to: support.atlas.insights@gmail.com

1.12 No obligation to create an account

At present, Atlas Insights may offer assessments without requiring permanent user accounts. Even without account registration, personal data may still be processed to provide previews, deliver reports, process payments, and operate the service.

1.13 Adults only

The service is intended only for individuals who are at least 18 years old. Atlas Insights does not knowingly offer paid assessment services to minors. If Atlas Insights becomes aware that data has been submitted by a person under 18 in violation of these terms, such data may be deleted where legally and technically feasible.

1.14 Security

Atlas Insights uses reasonable technical and organizational measures to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorized disclosure, or unauthorized access. However, no method of internet transmission or electronic storage is completely secure.

1.15 Changes to this Privacy Policy

Atlas Insights may update this Privacy Policy from time to time, including to reflect legal, technical, operational, or business changes. The version published on the website will apply from its stated effective date.